Comparison of trends in Cardboard display racks

cardboard Display Stand as a marketing tool, cardboard display rack (cardboard display rack) is developed with POP advertising. It has the advantages of green environmental protection, convenient transportation, rapid assembly, etc. Placed in the sales place, it can play the role of displaying goods, conveying information and promoting sales.

Application industry

Widely used in food, daily chemicals, home appliances, electronics, clothing and other industries.

The degree of development of cardboard display racks in Europe, America and China

Europe and America

The use of cardboard display racks (cardboard display racks) early prevalent in Europe and the United States, beautifully printed cardboard shelves (cardboard display racks) in Europe and the United States and other countries has been very common, Europe and the United States, many packaging companies believe that through the production of cardboard shelves (cardboard display racks) can enhance the technical level of the enterprise and the enterprise’s sales capacity.
In Europe and the United States, cardboard shelves (cardboard display) is a very high value-added products, the use of users and manufacturers are very many.

China

However, the use of cardboard shelves (cardboard display racks) in Europe and the United States, although it has been very common, but in China is still in its infancy. The mainland first began to do cardboard shelves (cardboard display racks) around 2007, in recent years the development of faster, mainly concentrated in Beijing/Shanghai/Guangdong; the scope of application is also more and more extensive. Now some brand customers have cardboard shelves (cardboard display racks) as a regular promotional products in the application of the system, (such as Wal-Mart, Hewlett-Packard, Hello Kitty, etc.) Whether it is the launch of new products or holiday promotions, and achieved good results for the enhancement of the brand image in the stores, create a festive atmosphere, improve sales, there is very helpful.

In short, the cardboard display rack is a set of promotional, storage and brand promotion in one of the new shelves, is a cost-effective shelving solutions, especially in the retail industry has been widely recognized.