7 Tips for Custom Cosmetic Display Stand Placement

Cosmetic display rack to improve the grade of cosmetics, increase sales have a greater relationship. Placement of cosmetic display shelf, you can follow the following principles to ensure both beautiful and practical:

1, the mall in the acrylic cosmetic showcase display to have a sense of rhythm

Theme color can not be too rigid, if the left side of the store is a cold color, the right side is a warm color is too uncoordinated, should be warm and cold with a sense of rhythm. The use of lighting, color contrast or special display to emphasize some specific products, such as limited-time promotional items, new releases.

2, acrylic cosmetic counter display to maintain overall unity

In order to achieve the effect of display, fully reflect the brand design concept, from the overall LOGO design to the store cosmetics counter, cash register placement and other details, should reflect the design and display of the main idea and intention.

3、Cosmetic products on the booth should be placed according to the series

First of all, to distinguish between each series of goods, commodity area display to the same series of goods unified display, different series of separate display, a clear sense of hierarchy, which will highlight the advantages of various types of goods.
Regularly organize the shelves to ensure that each piece of merchandise are in the best condition, to avoid vacancies or clutter. Clean and tidy environment will give customers a good impression.

4, structural design and placement to reflect practicality

In order to create a cosmetic display effect atmosphere, the structural design and placement of cosmetic display cabinets, should be fully reflected in the actual operation of the auxiliary role of its commodity display.

5, to create a reasonable, smooth, guiding the display space

Nowadays, the marketing concept is more emphasis on the psychological feelings of consumers, they need to shop for adequate free space, independent choice, and enhance the guiding factors involved in the sales behavior in the store, more indirectly strengthen the sales efforts.

6, consider the height and angle

According to the principle of ergonomics to set the right height, so that most customers do not need to bend over or tiptoe can easily reach the goods. At the same time, the appropriate tilt display surface can make the label more eye-catching.

7, the use of visual marketing techniques

Enhance attractiveness through color matching and pattern design; use mirrors and trial sets to increase the sense of interactive experience.

In short, whether it is a corrugated cardboard cosmetic display, acrylic cosmetic display or other materials of cosmetic display, its placement are required to follow some basic principles, and different styles, materials of the display and its placement has some subtle differences. But it is worth noting that, no matter how to place the display rack, want to let the cosmetics sell well, everyone recognizes that the quality of cosmetics itself, the effect, good experience is fundamental.