Merchandising tool

Cardboard counter display trays are a type of point-of-purchase (POP) merchandising tool, primarily designed for use on store countertops or shelving units to attractively and effectively present smaller products. Made from cardboard or paperboard materials, these trays typically feature a sturdy and lightweight construction that makes them both cost-effective and environmentally friendly due to their recyclable nature.

Maximize product visibility and encourage impulse buys

We using there trays to maximize product visibility and encourage impulse buys.  fit specific product dimensions, accommodating items like packaged candies, cosmetics, accessories, trading cards, or other small retail products. They may come with partitions or dividers to keep items organized and upright, and sometimes include print designs or branding to enhance the overall look and marketing appeal.Cardboard counter display trays are a specific type of cardboard display intended for use on counters and tables in retail settings.

In terms of assembly

Cardboard counter display trays usually arrive flat-packed and can be quickly folded and set up with minimal effort, thus streamlining the setup process for retailers. Moreover, they can be easily refilled or updated to reflect new product launches or promotional campaigns, contributing to their versatility and practicality within a retail environment.

Applications of cardboard counter display trays

Application Scenarios	Purpose Description
Retail Stores	– Display small items near checkouts for impulse purchases<br>- Showcase new products or promotional activities
Convenience Stores	– Display snacks, candies, and chewing gum<br>- Promote limited-time offers or bundled deals
Beauty & Cosmetic Shops	– Display skincare samples, cosmetic testers, nail polish bottles, or lipsticks
Pharmacies & Health Stores	– Showcase OTC drugs, vitamins, supplements, and personal care items
Electronics Stores	– Organize and promote small electronic accessories like earphones, chargers, etc.
Grocery & Supermarkets	– Display single-serve food items, chocolates, candies, or promotional packs
Trade Shows & Exhibitions	– Temporary displays for promotional materials, giveaways, or samples
Events & Festivals	– Arranging and selling merchandise or promotional items
Department Stores	– Cross-selling items or highlighting special deals across different departments
Warehouses & Club Stores	– Displaying bulk or multipackaged products in an orderly and visible manner

 

Key attributes

 

Material	cardboard
Type	Counter Display
Efficient	light and foldable
Origin	China
MOQ	300 PCS
Transport	Shipping
printing	4C Offset Printing or Spot Printing
Custom	A:size B:styleC:printingD:Packaging LabelE:Logo
Certifications	CE, BSCI, ISO9001, Sedex
Packaging	Flat Pack Or Pre-filled Pack
Storage Period	12 months

How much about sample?

40$/PCS. However, if you place a bulk order, you can return the sample fee.

advantage about cardboard lipstick counter display

Cost-Effective: Cardboard counter display trays are affordable compared to other materials, making them a budget-friendly choice for businesses looking to minimize costs without compromising on presentation quality.

Customizable Design: They can be easily designed and customized to match your brand image or product theme. This includes color printing, logos, and unique shapes to create eye-catching displays.

Eco-Friendly: Made from recyclable and biodegradable cardboard, these trays contribute to sustainable practices and reduce environmental impact.

Lightweight and Portable: Being lightweight, they’re convenient to transport and can be moved around the store as needed. This adaptability allows for efficient use of counter space and targeted product placement.

Easy Assembly and Disassembly: Cardboard display trays typically arrive flat-packed and can be quickly assembled and disassembled, saving time and effort during setup or changes in product display.

Space-Efficient: They make excellent use of limited counter or shelf space, especially for smaller items that need to be highlighted.

Durability: Although lightweight, they are sturdy enough to hold various products securely, reducing the risk of damage or spillage.

Promotes Impulse Buying: Strategically placed at points of sale, these displays can prompt customers to make unplanned purchases due to their attractive presentation and accessibility.

Versatile: Suitable for a wide range of products across various industries, from cosmetics and confectionery to electronics and stationery.

Reusable and Disposable: Depending on the design, cardboard counter display trays can be reused multiple times, or disposed of after use without causing significant waste issues.