Customized Easter Displays for Shop Case

Background

A U.S. retail brand commissioned us to design customized Easter Displays for Shop, which required both festive atmosphere and branding, and were suitable for 500+ supermarket chains across the United States.

Table of Contents

Solution

Customized Design

Structure: 3-tier ladder-type display + rotating egg device at the top, load-bearing 6kg/tier, compatible with egg gift boxes, plush toys and other products.
Visual: soft pastel color scheme + brand logo hot stamping, watercolor Easter scene printed on the front, QR code (DIY egg tutorial) embedded on the side.
Eco-friendly: 100% recyclable corrugated paper, USDA bio-based certified.

Supply Chain Optimization

Production: Modular production + 15 days lead time (including proofing).
Logistics: Direct shipping by ocean freight, predicted delivery date in advance to reduce costs.

Cost Control

Reduce cost by 40% and increase profit margin by 12% for mass production.

Implementation Highlights

Cultural adaptation

Designed “Family Purchasing Mobility Line”:
- Bottom low-priced colorful eggs
- Mid-level gift boxes
- Top high-end decorations

Data Validation

35% sales lift in Los Angeles pilot area
2-minute increase in children’s dwell time
28% increase in linked sales

Risk Response

Reserve 10% of capacity for temporary order increase
Successfully placed an additional order for 5,000 sets
Avoided $12,000 loss by hedging against currency exchange rate

Results and Value

Order volume: 15,000 sets in the first year, up 60% year-on-year.
Repurchase rate: 82% (additional orders within 3 months)
Brand exposure: over 500,000 social media mentions (#EasterDisplaysForShops)

V. Lessons Learned

Holiday marketing: Design was initiated 6 months in advance, allowing time for cultural adaptation testing.
Environmental protection trend: Corrugated paper material has become the core selling point, and biodegradable coating can be expanded in the future.
Cross-border service: FBA warehouse management realized 20-day full-process delivery, far exceeding customer expectations.

Extension of cooperation: The client has already booked Holiday Displays for Shops for Valentine’s Day and Halloween in 2026.

Inspiration: Through the combination of “cultural insight + technological innovation + supply chain optimization”, the company was able to quickly capture the holiday market and create sustainable value.