Food display ideas
By Shenzhen Topwon Group Co.,Ltd
Jul 10, 2024
Purpose of display
In order to strengthen the atmosphere of the store, special displays become the main area of the superstore features, also known as changeable displays. Most of these displays are specially designed due to the line of movement, promotions or seasonal factors, etc. The period is not long, as short as a week or so, and as long as a month, and its role is to effectively drive the sales atmosphere of the store. And similar to the need for such a distinctive display of food, and the time is relatively short, the use of corrugated cardboard shelves may be more appropriate.
Here are some methods and tips on food display:
1 Large quantity display
The amount of large display that refers to the product into a heap into a group display, the formation of momentum and the effect of abundance, so that customers feel that more goods and cheap. This kind of display is suitable for volume packaging standards, easy to arrange the product.
2 Cluttered display
Cluttered display refers to the store specifically planned a location, purposefully to create a cluttered atmosphere, just like the roadside stalls as chaotic, giving customers a cheap feeling. Suitable for low-end bulk products, mostly used for candy, hawthorn and other leisure food display.
3 End shelf display
End-shelf display refers to the display at both ends of the shelves, which is an important position for merchandise display in modern channels, and is used for a large number of beverage displays.
4 Large display
That is, in the store to make a space or remove the shelves, a single product or 2 to 3 products for quantitative display. This kind of display is usually for products with price advantage, seasonal products, festival color products, newly listed products or products that are strongly promoted by the media.
5 Series display
Series display refers to a sales theme, a variety of parallel single product display together, for customers to personalize the choice; such products must have the same attributes of similar products.
6 Associated display
Associated display is to display products of different categories but with complementary roles together, so that customers will buy product B when buying product A. Associated display can revitalize the store and increase the variety of products that customers buy.
7 Groove display
Groove display, also known as groove display, refers to the shelves to remove a few laminates, select 1 to 2 varieties into a semi-circular display, to attract the attention of customers. This type of display is suitable for new products or high profit products.
8 Comparison display
The same product according to different specifications or different quantities to be categorized, and displayed together for customers to compare prices, and then choose the product.
9 Pattern display
Using the shape, characteristics and color of the product to create the arrangement, forming a pattern that consumers love, so that customers can see the full picture of the product, but also feel the beauty of art. Suitable for products that need to play novel creativity to create an atmosphere.
10 Color display
Color is a very important sales selection factor, product display can be fully displayed through the color scheme to stimulate the purchase, applicable to brightly colored products.
For the display of food, here are some more specific ideas and ideas
- Seasonal and holiday theme display
According to the seasonal changes and important festivals to adjust the display theme, such as spring to promote fresh fruits and vegetables, Christmas highlights the holiday specialties. - Colorful Fruits and Vegetables Wall
Display fruits and vegetables according to color, creating a visual effect like a palette, attracting customers to stop. - Healthy Living Zone
Set up a special counter to display organic food, whole grains, additive-free snacks and other healthy food to meet the trend of healthy eating. - Tasting Experience Zone
Provide small portions of tasting samples for customers to taste before purchase to increase the willingness to buy. - Food Map
Create a “World Cuisine Corner”, displaying special foods by country or region to stimulate customers’ interest in exploring exotic flavors. - Cooking Inspiration Station
Set up cooking recipes or videos next to the display area to provide recipe matching suggestions and inspire customers to cook. - Transparent Nutritional Information
Place nutritional information labels underneath or next to the products to help customers make healthier dietary choices. - Specialty Agricultural Products Exhibition
Cooperate with local farmers and set up a special agricultural products zone to promote local specialty ingredients while supporting the local economy. - Holiday Gift Box Packaging Area
Prepare pre-packaged gift baskets or gift boxes for customers to select as gifts before holidays. - Child Friendly Zone
Design a snack displays area that appeals to children, using bright colors and cartoon images while offering healthy snack options. - Storytelling displays
Write stories behind certain food products, such as traditional production techniques and historical origins, to increase the cultural value of the product. - Sustainability Zone
Highlight environmentally friendly packaging and sustainably produced food products, responding to the trend of green consumption. - Limited Time Snap Sale Zone
Set up a flash sale area, changing products regularly to create a sense of urgency and stimulate instant purchases. - Personalization Zone
Provide customized services, such as personalized cakes and chocolates with handwritten blessings, to meet customers’ individual needs.
Depending on the more specific food products, we also give some display ideas
- Fruits and vegetables
Color-coordinated displays: create visual appeal by grouping fruits and vegetables according to color, e.g. red fruit section (apples, strawberries), green vegetable section (spinach, peppers).
Seasonal displays: Highlight the freshest fruits and vegetables of the season and use appropriate decorations (e.g., autumn leaves, winter snow scenes) to create atmosphere.
Tasting table: Provide a small amount of sliced fruits for customers to taste and increase the desire to buy. - Baked goods
Aroma marketing: Locate the oven in the area close to the customers, so that the aroma of baking fills the whole area and stimulates the customers’ buying impulse.
Transparent kitchen concept: Set up an open kitchen or window so that customers can see the production process of bread and pastries, increasing the sense of trust.
Theme cake display: Display theme cakes according to holidays or special events (e.g. Mother’s Day, Halloween) to attract attention. - Meat & Seafood
Transparent Ice Bed Display: Use a bed of ice to display fresh meats and seafood to ensure product freshness while enhancing the visual effect.
Cooking advice sign: Place small signs next to each product to provide simple cooking advice or pairing suggestions.
Healthy Nutrition Label: Label nutritional information such as protein content and fat content to meet the needs of health-conscious customers. - Dairy products
Temperature control: Ensure that the refrigerated display cabinets are at the right temperature to keep dairy products in the best condition.
Parent-child interaction area: Set up a kid-friendly yogurt and cheese tasting area to attract family customers.
Local Farm Partnership: Highlight dairy products produced by local farms, emphasizing the origin and quality of the products. - Snacks and Candy
Vintage Candy Shop: mimicking the design of an old-fashioned candy store, glass jars are used to display candies and dried fruits, adding a nostalgic touch.
Healthy Snacks Zone: Set up a special area to display low-sugar, sugar-free or organic healthy snacks.
Creative packaging display: Display unique or interesting snack packaging to attract customers’ attention. - Frozen Foods
Explanation of fast freezing technology: Explain in the display area how freezing technology locks in the freshness and nutrients of food, increasing customer confidence.
Themed frozen meal packs: Combine different types of food, such as breakfast packs and dinner packs, to make it easy for busy customers to make quick choices.
Recipe Matching: Simple recipes are provided alongside frozen food to demonstrate how frozen food can be incorporated into everyday meals.
From the principle of food display, method to the specific display ideas, and then a specific type of food display ideas have done a detailed introduction, I believe that through these contents, you can be inspired such as.
If you are considering the use of topwon’s corrugated cardboard displays, you can also contact our technology, we will also give some relevant professional advice, free of charge to give some ideas for reference and ideas.