Holiday beer display for London Beer Festival

What is London Beer Festival

The London Beer Festival, often referred to as the Great British Beer Festival (GBBF), is one of the largest events of its kind in the UK, celebrating beer and brewing culture. This festival typically takes place in August and has been held at various venues such as Olympia London, which is an exhibition center in West Kensington, London.

For such large beer festivals, a large number of different types of beer are usually displayed inside the stores and supermarkets. And in order to set the mood for the festival, it is also common to consider using personalized customized displays, and one of the better ways to do this is to use corrugated board displays.

Display beers by type, for example, put all real ales together, ciders together, and so on. This helps consumers quickly find the type of product they are interested in.
Layering:
Use multi-tiered displays, where the bottom tier can be used for large-volume or heavier packages, while the top tier can showcase high-end or limited-edition beers.
Temperature control:
For beers that need to be kept at a specific temperature, use display cases with refrigeration to ensure freshness and flavor.
Lighting:
Use proper lighting to highlight displays, especially for beers with attractive package designs, good lighting can add visual appeal.
Labeling and Information
Clear labeling:
Every beer should be clearly labeled with key information such as brand, type, alcohol content, and origin.
Specialty descriptions:
For specialty beers, such as limited edition or seasonal beers, attach a small card or hangtag detailing what makes it unique.

What should be the primary focus when setting up a holiday beer display?

The primary focus should be on visibility, accessibility, and aesthetic appeal. Ensure that each beer is easily seen, accessible, and presented in an attractive way that draws in festival-goers.

How do I categorize the beers for display?

Organize the beers by style, region, or theme. For instance, group all ales together, lagers together, or separate them by countries of origin. This makes it easier for attendees to find what they are looking for.

Do I need to make a sample first?

Yes, if it has not been customized before and the style needs to be individually designed, it is necessary to make a sample first.

Do you charge for samples?

Yes, there is a charge, but it can be refunded in the subsequent bulk purchase.

Should I include information about each beer?

Yes, each beer should have clear labels or signage that includes the name, brewery, style, ABV (alcohol by volume), and any other relevant details. This helps attendees make informed choices.

Is it easy to set up?

Installation is relatively simple, we also have relevant installation information, also have engineers to guide the operation.