How tall are cosmetic displays?

The height of cosmetic displays can vary widely depending on the design, the retail space they’re intended for, the product range, and the way they’re meant to interact with customers. How tall are cosmetic displays?Here are some general guidelines for different types of cosmetic displays:

height of Countertop Displays

These are smaller units designed to sit on top of counters and typically range from 12″ to 24″ in height.

height of Shelf Talkers or Shelf Displays

These are small displays that sit directly on a shelf to highlight specific products and can range from a few inches tall to about 12″, depending on the packaging and visibility needed.

height of Floor-standing Displays

These are much taller and can range anywhere from 48″ (4 feet) to over 72″ (6 feet) or higher.

height of Endcap Displays:

Located at the end of aisles, these can be as tall as the shelving units they’re part of, often around 48″ to 72″.

height of Kiosk or Island Displays

These standalone units in open areas of stores are designed for full customer interaction and are typically around 54″ to 60″ high for comfortable browsing and testing.

height of Wall-mounted or Gondola Displays

These are attached to or built into store walls and can range from shelf height to nearly ceiling height, adjusted for consumer reach and product lineup.

It’s essential to create displays that are accessible for the average customer. In cosmetic retail, an optimal height is one that allows the majority of consumers to examine and interact with the products comfortably, typically between eye level and waist level. Custom designs may differ based on specific marketing requirements and the overall aesthetic of the retail environment.