liquor display ideas

By Shenzhen Topwon Group Co.,Ltd

Sep 02, 2024

Liquor display ideas need to be designed according to different scenarios. For example, the bar and shop supermarkets will have a big difference in the method of placement, especially the lighting environment, the crowd portrait is not quite the same. But no matter what, they will also have some common principles that need to be observed, and some creative ideas can also be universal. Below topwon will share with you the liquor display ideas:

cardboard beer display stand
cardboard beer display stand

Before designing liquor display ideas, there are some basic principles that need to be followed, so that the ideas designed are not too outrageous.

Principles of liquor display design

Highlight the theme: according to the overall style and positioning of the bar, determine the theme of the liquor display, such as retro, modern, science and technology. Determination of the theme helps to unify the overall design style and leave a deep impression on customers.
Classification: The drinks are classified according to brand, origin, type, etc., which is convenient for customers to choose. At the same time, reasonable classification is also conducive to improving the effect of liquor display.
Highlighting the key points: Select part of the liquor as the focus of the display, such as high-grade wines, newly listed wines, etc., and attract customers’ attention through special display methods.
Space utilisation: Reasonable use of space, not only to have enough display area, but also to leave a comfortable space for customers to shop. At the same time, the use of lighting, background and other means to create a sense of hierarchy, improve space utilisation.

beer christmas displays
beer christmas displays

Some liquor display ideas

  1. Cocktail Corner
    Create a dedicated section for cocktails featuring the necessary ingredients for popular mixed drinks. Group together the base spirit with recommended mixers, garnishes, and cocktail-making tools. You could even provide recipe cards to inspire shoppers.
  2. Vintage and Rare Spirits
    Highlight rare or vintage bottles in a special glass-front cabinet or under individual spotlights. These premium items should be showcased in a way that emphasizes their exclusivity and value.
  3. Craft and Local Brands
    Support local distilleries by giving them a prominent place in your store. You can use signage that tells the story of the distillery and what makes their product unique.
  4. World Tour Display
    Organize the liquor by country or region, providing an international tour through spirits. This can include maps or flags of the countries and information about the typical characteristics of spirits from each region.
  5. Seasonal Specials
    Change your displays based on the time of year. For example, during winter, you could focus on warming spirits like whiskey or brandy, while in summer, lighter spirits and mixers for refreshing cocktails could take center stage.
  6. Sensory Experience
    Incorporate elements that engage the senses. For example, you could diffuse scents of fresh herbs used in cocktails, or offer small samples of spirits (if allowed by law) to give customers a taste of what they’re buying.
  7. Trophies and Awards
    If the liquor has won awards, prominently display these accolades. Medals and certificates can be placed next to the bottles to show recognition from competitions and industry experts.
  8. Artistic Arrangements
    Use the bottles themselves as art pieces by arranging them in geometric patterns or by color. This can create a visually stunning backdrop that draws the eye and makes the display memorable.
  9. Educational Panels
    Place informational panels that explain the production process, aging techniques, or the history behind the spirit. This adds value to the shopping experience and educates customers about what they are purchasing.
  10. Interactive Elements
    If possible, set up a touch screen kiosk where customers can learn more about the spirits, watch videos about the distilling process, or interact with a virtual bartender who suggests recipes based on customer preferences.
  11. Gift Sets and Pairings
    Showcase gift sets that include a bottle paired with glasses, a decanter, or other accessories. This can be perfect for customers looking for a present.
  12. Customizable Displays
    Offer customization options for labels or bottles, allowing customers to personalize their purchase. This could be done with pre-made labels or through a service that engraves names or messages on the bottles.

13.Adding a song ordering system

Introducing a song ordering system that allows customers to order songs while ordering wine. By combining music and drink display, it creates a richer and more personalised consumption experience for customers. The choice of the song ordering system should be based on the size of the bar and the budget, while focusing on the stability and maintainability of the system.

14.Creative liquor displays

Use a variety of creative display racks to place drinks, such as vintage wine barrels, modern art sculptures, technology-rich display racks and so on. These creative displays not only attract attention, but also add character to the bar or shop. e.g. beer displays,cardboard bottle displays.

Some other liquor displays

liquor store display ideas

liquor bottle display ideas

mini liquor bottle display ideas

Cautions in practical operation

Safety issues

In the design of liquor display, safety issues such as anti-slip and fire prevention should be fully considered. Especially when placing high liquor, corresponding safety measures should be taken to ensure the safety of customers and employees.

Maintenance

For some high-tech display equipment, regular maintenance should be carried out to ensure its normal operation and service life. At the same time, for some consumables, should also be replaced and supplemented in a timely manner.

Environmental protection and energy saving

In the design of liquor display, we should pay attention to the concept of environmental protection and energy saving, such as the use of energy-saving lamps, environmentally friendly materials and so on. This is not only conducive to reducing costs, but also conducive to enhancing the brand image of the bar.

In short, there are some basic principles to understand before designing liquor display ideas, and the ideas shared therein are just throw-aways, as there are infinite possibilities for creativity. And to turn creativity into reality, you also need to pay attention to some safety issues as well as some specific operational details.

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